SemanaMIPyme en Panamá: cómo escalar a las pymes a través de la tecnología
Por Silvina Moschini
September, 2019

Del 17 al 19 de septiembre se realizó en Panamá, Semana MiPyme 2019, un evento para empoderar a las pymes a través de cursos, talleres y conferencias. La digitalización y el apoyo a las emprendedoras fueron algunos de las temas centrales.

Las pymes son el motor del empleo de América Latina: las micro, pequeñas y medianas empresas representan el 99,5% del total y generan el 60% de los puestos de trabajo formales. En Panamá representan el 96% de las compañías y generan casi la mitad de los puestos de trabajo.

Inmersas en la cuarta revolución industrial, las pymes latinas pueden transformarse con soluciones tecnológicas al alcance de su mano y así ser costo-efectivas y escalables.

Es en este contexto que del 17 al 19 de septiembre se realizó en Panamá, Semana MIPyme, un evento organizado por Cable Onda Empresarial, que reunió a más de 4.000 emprendedores con el objetivo de hacer crecer su talento y potenciar sus negocios.

A través de sesiones de mentoreo, charlas magistrales y talleres, los emprendedores trabajaron sobre temas como manejo de las finanzas, marketing digital, cómo generar más ventas, la gestión de la atención al cliente, entre otros temas críticos para el éxito de estas organizaciones.

El 19 de septiembre Silvina Moschini brindó una conferencia magistral sobre tecnologías disruptivas y cómo las pymes pueden escalar sus negocios y ser más competitivas en esta transformación digital.

Silvina además dio un workshop de inclusión de mujeres en el entorno laboral a través de la tecnología en el almuerzo de mujeres emprendedoras, en donde también se lanzó el programa Conectadas, una iniciativa del grupo Millicom para potenciar las capacidades tecnológicas de la comunidad de emprendedoras de Panamá.

Post By
Silvina Moschini
@Miss_Internet
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Author posts
SheWorks!, the winner of the Equals in Tech Leadership Award 2019 at the Internet Governance Forum in Berlin
Silvina Moschini
Latina Equal Pay Day: Fighting for Wage Equality in Latina Community
Silvina Moschini
Animus Summit 2019, The Largest Women Summit of the Americas
Silvina Moschini
TransparentBusiness is selected to participate in the 2019 Google Launchpad Accelerator Program
Silvina Moschini
South Summit Startup Competition 2019 | Finding the Next Unicorn
Silvina Moschini
TransparentBusiness and everis sign a strategic agreement to build the future of work with transparency and inclusion
Silvina Moschini
Take Action this Labor Day to Recruit, Retain, and Advance Women in the Workplace
Silvina Moschini
Women’s Equality Day: Supporting Women to Advance Gender Equality
Silvina Moschini
Pioneering Change: Women Building A Thriving Future For Latin America
Silvina Moschini
This July 4th, Let’s Celebrate Independence For The US Worker
Silvina Moschini
#GES2019: Entrepreneur-Led Innovation & Inclusion
Silvina Moschini
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Silvina Moschini
Leveraging AI for Social Impact
Silvina Moschini
Flexible and Digitally Powered Work Models: the Real Gift for Mothers on Mother's Day
Silvina Moschini
Taxpayers Want Transparency with Government Contractors
Silvina Moschini
Protect Taxpayers from post-Tax Day Scams – But What About the Scam Happening to Them Every day?
Silvina Moschini
This Tax Day, Give Americans The Tax Return They Deserve
Silvina Moschini
Silvina Moschini Honoree at the City and State Above and Beyond Gala
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Silvina Moschini
Silvina Moschini presents Panel Innovation Digital
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