As you know, we are actively securing global distribution partnerships in order to make the Unicorn Hunters show the most-watched business series in the world. We are thrilled to announce that six episodes of Unicorn Hunters are now featured in-flight entertainment on international airlines WestJet headquartered in Canada and TAP Portugal, see the screenshots below. This is a significant step in increasing our global viewership as the airlines serve more than 43 million passengers (26 million WestJet and 17 million TAP Portugal).
The featured episodes were carefully selected to ensure viewership and drive investment in the companies in which we have equity positions. We are confident that this distribution strategy will have a positive impact as airline passengers are affluent and those who are interested in business content are presented with few similar options while in-flight.
We are working to secure more airlines and will keep you up to date on further developments.